SAN ANTONIO ATD
Learning Connection
What factors determine learning transfer success?
How can L&D leaders, facilitators, and consultants systematically increase the transfer of learning events? Which tools and interventions truly enhance transfer effectiveness?
In this 90-minute session, we’ll explore evidence-based answers to these questions — answers that are both scientifically sound and practically tested.
We’ll introduce you to the 12 Levers of Transfer Effectiveness — the essence of 110 years of scientific research, distilled and curated by Dr. Ina Weinbauer-Heidel from the Institute for Transfer Effectiveness (www.transfereffectiveness.com).
These 12 levers are designed to help ensure that the insights gained in learning programs are effectively and sustainably applied in real-life contexts.
You’ll receive:
- A clear overview of the 12 levers
- A hands-on experience with the Transfer Card Game to uncover transfer barriers in your own programs
- Practical tools and ideas to make your programs more transfer-robust
Meet your facilitator!

Melanie Martinelli combines her entrepreneurial spirit with her 15+ years of experience in L&D to help build memorable & results-based learning experiences. In her roles as CEO at the Institute for Transfer Effectiveness, Founder of Going Beyond Training GmbH, Senior Master AL Facilitator at The Center for Accelerated Learning and Senior Kirkpatrick Certified Facilitator at Kirkpatrick Partners LLC, Melanie is passionate about making transfer happen.
Melanie applies strong business acumen, rich practical experience across cultures & a deep understanding of what makes learning stick to support her clients in being more strategic in their L&D initiatives.
Meeting Agenda
6:00 pm - 7:30 pm CT - Speaker Presentation + Q&A
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How can this session help enhance your professional development?
This session will provide actionable insights from the Capability Model, showing you how to develop key skills and strategies:
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This session is a powerful resource for L&D professionals who want their programs to result in real behavior change. It transforms the concept of transfer from a hopeful outcome to a designable, measurable strategy — and that’s exactly what the ATD Capability Model champions.
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